Great Sales Debate #8

The 8th edition of the Great Sales Debate, organized by the Markit Club of LIBA in collaboration with the Centre for Sales Excellence (CSE), took place on 17^th January 2025, at Dr. S. Xavier Britto Auditorium. Centered around the topic “Sales: Strategy or Tactic,” it provided valuable insights into the dual role of sales as both a strategic and tactical function. Participants showcased strong critical thinking and effectively presented their arguments, enhancing the audience’s understanding of sales dynamics. The session was moderated by Ms Nandini, an alumnus who concluded by highlighting the interdependence of strategy and tactics in sales. Diya Arun was declared the Best Speaker and was awarded an Amazon voucher in recognition of her outstanding performance.