Dr. B. Aiswarya
QUALIFICATION & SPECIALIZATION : MBA, M.Phil., Ph.D. Human Resource Management
EXPERIENCE IN YEARS TEACHING/PRACTICE/INDUSTRY/RESEARCH : 18 years of teaching / 11 years of research
Dr. Aiswarya, is an Associate Professor in Human Resources, and is specialised in Human Resources Development and Organizational Behaviour. She is the Associate dean for Student and Alumni relations at LIBA. She has over 20 years of teaching, research, and administrative experience with some of the leading management institutions in India. She has published more than 50 research papers in national and international refereed journals. She has also organized many conferences, seminars, workshops and faculty development programmes. Her areas of interest include Human Resources, Organisational Behaviour, and Training and Development. She has also undertaken a few large funded research projects, including those funded by the Department of Science and Technology, Government of India.
Dr. B. Aiswarya is a Science graduate from Bharatidasan University, Tiruchirappalli and a post graduate in Management, from Alagappa Institute of Management Studies, Alagappa University, Karaikudi. After completing M.Phil., from Madurai Kamaraj University, she pursued her doctoral studies with Sathyabama University, Chennai, in the area of Human Resources and obtained Ph.D. during 2012. She has also qualified the UGC – NET conducted by University Grants Commission during the year 2004.
- Aiswarya. B. and Ramasundaram, G. (2018). An assessment of the factors influencing the affective component of commitment among employees in the IT sector in Chennai, International journal of Business Excellence, Vol.16, No.4 Pg., 385-406. ISSN: 1756- 0047. (Scopus Indexed).
- Aiswarya. B. and Ramasundaram, G. (2017). Factors influencing the Continuance commitment of employees, Asian Journal of Management, Vol. 08, Issue. 4 Pg. 1041, Dec, 2017. ISSN: 0976-495X.
- Aiswarya. B. and Ramasundaram, G. (2016). Work place violence – A vital loud and sound voice, International Journal of Applied Business and Economic Research’ Vol.14 No. 2. (Scopus indexed)
- Aiswarya. B. and Ramasundaram, G. (2014). The Role of Education as an Influencing factor Towards Work Family Conflict of Women Employees in Information Technology Sector in India “International Journal of Applied Business and Economic Research’ Vol.12 No.3.(Scopus indexed)
- Aiswarya. B. and Ramasundaram, G. (2013). Indian women in technology: An empirical analysis of role conflict, Malaysian Management Journal, Vol. 17, and Pg. 13-26 ISSN No: 0128-6226.
- Aiswarya. B. and Ramasundaram, G. (2012). ‘Conflict segments of women employees of IT sector in India: Its relevance with the demographic profile’. International journal of human capital and information technology professionals, Vol. 3, No. 1, 42-53.
- Aiswarya. B. and Ramasundaram, G. (2011).” The role of work family conflict as a Mediator between work thought interference and job stress. The International Management Review Vol. 7, No. 2. Pg 25.
- Aiswarya. B. and Ramasundaram, G. (2011).’The Impact of dependents in the family on the work life conflict of employed women in IT sector in India’ South Asian Journal of Management Sciences, Vol.5,No.2, Pg 43-48,ISSN: 20742967.
- Rao, S.S. and Aiswarya. B. (2009). ‘Depression – An Indication of work family conflict among academic women employees’. Skyline Business Journal, Volume, V. No, 2. Pg, 17. ISSN: 1998-3425.
- Aiswarya. B. and Ramasundaram, G. (2020). The role of culture on maintaining employee sustainability in organisations, Test engineering and Management, April 2020, Vol. 83. ISSN: 0193 – 4120.
- Aiswarya. B. and Ramasundaram, G. (2018). Impact of decision making practices on employee commitment “AIMS Journal of Management. Vol. 3, No.2. ISSN: 2395 – 6852.
- Aiswarya. B. and Ramasundaram, G. (2016), Constrained by choice – An assessment of the challenging barriers of women in work force, Management Dynamics,Vol.15, Issue 2.
- Aiswarya. B. and Ramasundaram, G. (2014), “The impact of the time on the Role Conflict of employed Women”. Indira Management Review. Vol.VIII, Issue 2. July, 2014, ISSN No: 0974-3928.
- Aiswarya. B. and Ramasundaram, G. (2013), “Women in Technology Empirical Analysis of role conflict”. International Journal of Business insights and transformation.Vol.6, issue 1 Oct- Mar2013, ISSN no: 0974-5874.
- Aiswarya. B. and Ramasundaram, G. (2013).”Clustering the dimensions of Role conflict of Employed Women in IT sector in Chennai”, Training and Development Journal. Vol.No.4 No. 1. June 2013, ISSN No.2231-0681.
- Aiswarya. B. and Ramasundaram, G. (2013).” Behavioral Dimensions of Role Conflict – An empirical Study on the women employees of IT sector. Journal of Practicing Managers. Vol. No. 3 No.2. Dec. 2013 ISSN No. 2230-7419.
- Aiswarya. B. and Ramasundaram, G. (2013). “Role Conflict and its Behavioral Dimensions”, Social Glance – Journal of Human Science, Vol. No 1 Issue. 2, June, 2013. ISSN No. 2319-3653.
- Aiswarya. B. and Ramasundaram, G. (2013). “Women in Technology – Empirical Analysis of Role Conflict, Samiksha, Vol.4 No.1, June 2013. ISSN. No. 0975-7708.
- Aiswarya. B. and Ramasundaram, G. (2013).” Impact of select antecedents on the strain dimensions of role conflict. The Journal of Indian Management. Vol. No.18, Issue:4 . December 2013., ISSN No. 0973-9335
- Aiswarya. B. and Ramasundaram, G. (2013).”The relationship between organizational climate and self esteem with the interference of work life conflict among women employees in information technology sector”, Uttaranchal business review, Vol.3 issue 1, June 2013, ISSN No: 2277-1816.
- Ramasundaram, G. and Aiswarya. B. (2013),”Information sources used for selection of retail Banks: A study among customers segments on financial maturity and types of loans, KPR International journal of management. Vol.1. Issue2 December 2012.
- Aiswarya. B. and Ramasundaram, G. (2012).’The influential nature of demographic characteristics on work life conflict of employees in IT sector in India. Vedaang, ISSN. No: 09757961. Volume.3, No. 2, pg: 71. July – December 2012.
- Aiswarya. B. and Ramasundaram, G. (2012). ‘Association among the selected consequences of role conflict and its implications on Women employees of Information Technology sector’ Sankalpa – Journal of Management and Research,Volume.2,No.2, ISSN:2231-1904.
- Aiswarya. B. and Ramasundaram, G. (2012). ‘ Working hours as an influencing factor towards work family conflict of women employees in IT sector in Chennai’.Tecnia – Journal of Management Studies,Vol. 6,No.2 ISSN; 0975-7104.
- Aiswarya. B. and Ramasundaram, G. (2012).’ Role conflict between Job involvement and Turnover intention behavior of the employees ‘, FIIB – Business Review.Vol.1, No.2.
- Aiswarya. B. and Ramasundaram, G. (2012).’The function of work life conflict as a mediator between work exhaustion and job stress.’ IASMS- Journal of Business Spectrum. Vol . V. No. 1. Pg, 52 ISSN: 0974-8016.
Aiswarya. B. and Ramasundaram, G. (2012).’ Inter- relationship among the antecedents of role conflict and its implications, SJCC Management review. Vol. No. 3, pg 37. December 2012. ISSN No: 2249-4359.
- Aiswarya. B. and Ramasundaram, G. (2012).” The interference of work life conflict between organizational climate and Job satisfaction of women employees in information technology sector. ISSN: 2319-510X. Asia – Pacific Journal of Management research and Innovation. No. 8 (3) 351- 360. September 2012.
- Aiswarya. B. and Ramasundaram, G. (2011). Conflict segments of women employees of IT sector in India- Its relevance with the demographic profile. OORJA – Journal of Management and IT. Vol. 9, No. 2. Pg 28. ISSN: 0974-7869.
- Aiswarya. B. and Ramasundaram, G. (2011). Demographic factors- Discriminators of role conflict segments – An empirical study among women employees in Information Technology sector in Chennai. PES Business Review” Vol. 6. Issue. 2. Pg, 13, ISSN 0973-919X.
- Aiswarya. B. and Ramasundaram, G. (2011). ‘ The role of spousal support , superior support and co worker support in determining work family conflict of employed women in IT sector’ Ushus- Journal of business management, Vol. 10, No. 2, Pg 53.
- Aiswarya. B. and Rao, S.S. (2010). ‘Implications of select antecedents of work life conflict of women employees’ information technology sector in India’. Kindler Vol. X, Number, 2, Pg 31. ISSN: 0973-0486.
- Rao, S.S. and Aiswarya. B. (2010).’ ‘Depression – An indication of work life conflict: An exploration of the competing role demands work and family collide. A journal of Research of Prestige Institute of Management ‘.Vol.1. No.1.Pg, 15.
- Rao, S.S. and Aiswarya. B. (2009). ‘Exploring the Work to Family and Family to Work Relationship with Depression on Academic women employees with select Demographic profile’. Abhigyan, Vol, XXVII, No. 2. Pg, 52-64. ISSN: 0970-2385.
- Rao, S.S. and Aiswarya. B. (2008). ‘Eves in Academia: Conflicting Roles ‘. SCMS – Journal of Indian Management. Vol. V. No. 2. Pg, 102-107. ISSN: 0973-3167.
- Rao, S.S. and Aiswarya. B. (2009).’An indication of work family conflict among academic women employees’. PCTE- Journal of Business Management, Vol, 6. Issue, No, 2. Pg, 90-94. ISSN: 0973-4066.
- Rao, S.S. and Aiswarya. B. (2008).’ A study on incompatible roles played by women faculty in academic institutions’. Contemporary Management Research. Vol, 2. Issue, 2. Pg, 53. ISSN: 90973-8266.
- Rao, S.S. and Aiswarya. B. (2007).’ Incongruence in the roles played by employed women in work family interface – An approach to Role Conflict’. Journal of Contemporary Research in Management. Vol.2 No: 3, 4. Pg, 45. ISSN: 0973-9785.
- Rao, S.S. and Aiswarya. B. (2007). Incongruence between the roles played by employed women in work family interface – a dual paradigm approach. Pranjana- The journal of Management awareness. Vol. 10. No 2. Pg, 29-43 ISSN: 0971-9997.
- Selvi, A and Aiswarya, B. (2021) “COVID-19, World of Work and Personal Lives – An Impact Analysis,” Management Matters, Vol.18, No.1, pp.-47-58
- Dominic, M. & Aiswarya. B. (2021). How COVID-19 affected school Education industry. Impact of COVID-19 on the Business sector (pp 24-30). ISBN: 978-81-949524-1-1.
- Ramasundaram, G. and Aiswarya. B. (2020).” Dynamic relationship between Return and volatility, Test engineering and Management, April 2020, Vol. 83. ISSN: 0193 – 4120
- Sudha Paulin, M. and Aiswarya, B. (2019). Work force Diversity – Marking an impression on the communication and the productivity of the organisation, Journal of Advanced research in Dynamical and control system, vol. 11, issue 2. (Second author).
- Sowmiya, M. and Aiswarya, B. (2019). Work place spirituality and spiritual leadership its impact on organisational growth, Journal of Advanced research in Dynamical and control system, vol. 11, issue.
- Ramasundaram, G. and Aiswarya. B. (2019),” Dynamic relationship between return and volatility of large and small cap stocks. , Journal of Private Equity.
- Sudha Paulin, M. and Aiswarya, B. (2018). “Efficacy of Team Management with Respect to Knowledge Competency”, Emperor International Journal of Finance and Management Research, UGC approved, Volume- 4, pp 253, ISSN (P): 2395- 5929.
- Sowmiya, M. and Aiswarya, B. (2018).“An Impact of Full Range Leadership Model on Organizational Citizenship Behaviour”, International Journal of Research In humanities, Arts and Literature, Volume-6, pp 78, ISSN (P): 2347-4564.
- Sowmiya, M. and Aiswarya, B. (2017). “People leave managers, not the companies”, LIBA Cases, pp 308, ISBN: 978-1-947027-08-4.
- Sudha Paulin, M. and Aiswarya, B. (2017). “Creativity and Innovation – A tool for an effective teamwork in the organization”, Journal of Management, Volume 1, and pp 87, ISSN: 2347-3940
- Sudha Paulin, M. and Aiswarya, B. (2017). “Impact of workforce diversity in the Knowledge Sharing of the organisation”, International Journal of Business Intelligence and Innovation, Volume 3, pp 125, ISSN: 2348-4705.
- Sudha Paulin, M. and Aiswarya, B. (2017). “A qualitative examination on Job Longevity of seafarers”, LIBA Cases, pp 317, ISBN: 978-1-947027-08-
- Sowmiya, M. and Aiswarya, B. (2017). “Managing people across Culture”, International Journal of Business Intelligence and Innovation, Volume 3, pp 119, ISSN: 2348-4705.
- Sowmiya, M. and Aiswarya, B. (2017). “Role of Servant Leadership on Today’s Scenario”, Journal of Management, Volume 2, and pp 661, ISSN: 2347-3940.
- Ramasundaram, G. and Aiswarya. B. (2013).” Information search: An empirical study among retail banking customers in India”. Allana Management Journal of Research. Vol.3. Issue No.2 June 2013. ISSN: 2231 -0290
- Ramasundaram, G. and Aiswarya. B. (2013),” A study on motives of borrowing among life style based segments of retail banking customers in India., Gitam Journal of Management Vol.11, No.3, July- sep 2013, ISSN no: 0972-740x.
- Ramasundaram, G., and Aiswarya, B. (2012). Purpose of borrowing retail; Credit in India: An evaluation among segments with different locus of control “Invertis journal of management. Vol. 4. No 1. Pg, 25. ISSN”: 0975-6310.
- Ramasundaram, G., and Aiswarya, B. (2012). ‘Motives behind consumer credit: A comparative study among demographic segment ‘. ITM n Ach’ Vol. No. 1. Pg, 51. ISSN 0975-3249.
- Ramasundaram, G. and Aiswarya, B. (2012). ‘Association between motives of borrowing and personalities – an empirical study among retail banking customers’. Pratibimbha- Journal of IMIS Vol. 2. 1, Pg. 73-84. ISSN: 0972-5466.
- Ramasundaram, G. and Aiswarya, B. (2011). The Borrowing Motives: A study among retail credit customers of different life cycle segments in India. Management Insight Vol. VII. No. 2. Pg, 101. ISSN: 0973-936X
- Ramasundaram, G. and Aiswarya, B. (2011).” An analysis of changing motives of consumer’s credit among segments based on financial maturity and types of loan’. DBJC, -Journal of Business Research. Vol. 1. No. 1. Issue No .1. Pg. 50. ISSN: 2248-9711.
Book chapters Published:
- Employee Engagement – A driving Force for Sustaining employees, Sustainable HRM, Springer Publications. (2020)
- Impact of COVID on the Informal Sector – Street Vendor Employment. Impact of COVID 19 on the Global Economy, ISBN – 978-81-940480-4-6,(2020).
- A detrimental Development – The case of the Sterlite Industries, Edited Book on Case studies on Contemporary Management, 2019.
Conference Seminar and Symposia – Attended
|Title of the article||Name of the programme||Organizer||Date|
|Prediction Of Psychological Distress Among It Employees Using Artificial Neural Network||International Conference, “Redefining Human Resources and Marketing Management Perspectives||Jain University||8th April , 2021.|
|Selecting or Holding a faculty, which is more challenging? case study.||International Conference on Managing Business in a COVID – 19 Era: Opportunities and Challenges||Skyline University, Sharjah||March, 23, 2021.|
|Employee’s staying intention in a start-up – why and why not||International Conference on Management.||Nirma University||7th January, 2021.|
|Responsible management for sustainability and circular economy||International Conference on Management||Indian Institute of Management, Jammu||14th Dec 2020|
|Does Leadership style influence employee sustainability.||AIMS conference||Indian Institute of Management, Kozhikode||Jan 2-4, 2020.
|The Green Revolution Practices in Human Resource Management- Adoption of Policies and Practices||International Conference on Business and Economics||Faculty of Business Studies, University of Dhaka||October 29- 30, 2019.|
|The impact of engagement practices on the employee sustainability of the organisations.||6th international conference on Business Analytics and Intelligence||Indian Institute of Science, Bangalore.||20- 22 December, 2018.|
|The role of work force diversity on the employee sustainability in the organization||Third International conference on Business and economics||Faculty of Business Studies, University of Dhaka.||October, 9th & 10th . 2018.|
|The role of culture on maintaining employee sustainability in organizations.||International conference on society and management: Indian culture vis a vis western culture.||Indian Institute of Management, Kozhikode.||December, 7th & 8th. 2018|
|Employee engagement: A driving force for sustaining employees.||International conference on sustainable human resources management||University of Hyderabad.||November 1st & 2nd , 2018|
|Influencing factors that impact the Normative commitment of employees.||International conference on decision sciences.||Indian Institute of Management, Trichy.||30th December, 2017.|
|A study on the influence of personal attributes and the commitment level of employees.||International conference on Managing Human Resources at the workplace.||Shri Dharmasthala Manjunatheswara Institute for management development.||8th Dec, 2017|
|A tool for an effective team work in the organization||Confluence, 2K 17. International conference on implementation strategies for sustainable innovation||D.G. Vaishnava College, Chennai.||25th, October,2017.|
|Employee brand relationship – Brand building for employees to stay committed.||IIM – Indore marketing conference||Indore,||July, 27-29, 2017.|
|1. Changing Employee Skills – The Hidden Potential Leverage in IT Industry.
2. People leave Managers and not the Companies.
3. A qualitative examination on job longevity of seafarers.
4. From frustrated to forward leading.
|Case conference Workshop||Conference proceedings.||April, 2017.|
|Organizational Branding and Employee Commitment – A critical Analysis||International conference on Science and Management||Jeppiaar Eng. College.||23rd & 24th March, 2017,|
|Employee reaction towards performance appraisal practice and commitment as an organizational outcome.
|National conference on Rethinking People management||Xavier School of Human Resource Management, Xavier University, Bhubaneshwar||, Feb, 3-4, 2017.|
|The impact of Career development practices on the Organizational commitment of employees||Conference on National Academy of Psychology||IIT Madras,||29-31, Dec, 2016.|
|The influence of HR practices on employee sustainability.||International conference on sustainability||IIM – Shillong||, March 17-19, 2016.|
|Women and choices – Barriers encountered||Intelligence, innovation and Inclusion (3i) – Best practices for Global Excellence.||Department of Management Studies – Pondicherry University,||March, 11-12, 2016|
|Demographic factors – Discriminators of role conflict: An empirical study among women employees in information technology sector||Anveshana, 2011 , A research paper contest||PES institute of Technology – Bangalore||Aug, 2011.|
|Attitude towards credit: An empirical study among different demographic segments.||International conference on Emerging Trends and practices in Management (ETPM).||Dhanraj Baid Jain College -Chennai.||Aug, 2011.|
|The family support as a moderating factor influencing the work life conflict of employed women in IT sector||National conference on Emerging Trends in Business Management||Vels University- Chennai.||April, 2011.|
|The impact of support on role conflict of employed women in the IT sector in Chennai.||International conference on Global Business Environment and its impact on Management education (ICGBEIM)||Periyar Institute of Management Studies- Salem||Feb, 2011|
|A conceptual frame work of the Antecedents of work family conflict||National conference||Bharat University- Chennai.||Aug, 2010|
|Work Family conflict : A perspective from Married Women professionals||National Conference on Building Global Leadership||St. Joseph’s College of Engineering. Chennai||April 2010.|
|An Interface between work family conflict and work life balance||UGC Sponsored National seminar||University of Madras- Chennai||Feb, 2010|
|Women In Work Family Interface An approach to Work Life Balance||International Conference On Global Business Strategy in Competitive Environment||Sri Sai ram Institute of Management Studies- Chennai||Sep, 2007|
|Incongruence in the roles played by employed women in work family Interface: An approach to role conflict||International Conference||Great Lakes Institute of Management- Chennai||Dec, 2007|
|The Dilemma Continues||Business Mandate||MMA Publication||Sep, 2006|
|The working mother , A winner all the way||Open page -column||The Hindu||Aug , 2011|
Key Note Speaker:
- Home: Challenges and Prospects, Binary University of Management and Entrepreneurship, Aug.11th, 2021. International Conference on Work form
Case Studies Published:
- A detrimental Development – The case of the Sterlite Industries, Edited Book on Case studies on Contemporary Management, 2019.
Name of the programme
|Human Resource Audit||Department of Mgt Studies -Indian Institute of Technology Madras||AICTE & ISTE short term training programme||October 2004|
|Internal Auditor Training||Sathyabama University||DET NORSKE VERITAS||Aug, 2007|
|Human Resource Development – FDP||Confederation of Indian Industry. (CII)||January – March, 2019.|
FDP/ Conference/ Work shops.
|Programme||Title of the programme||In association with||Date||Funds generated|
|Training Program||Technology for Women||ICSSR||October, 2020|
|MDP||Supervisory development program||For Johnson lifts||Dec 9th & 10th.|
|Executive Development program||Effectiveness and Efficiency of the IT officials||For Direct taxes training Institute.
|21st October, 2019|
|Key note address||Gender stereotyping in business organisations.||National Commission for Women||30 th April , 2019||
|Resource person – work shop.||Research methodology workshop||Organized by Loyola college||25th 30th
|Acted as a resource person.||Work shop / Training program on Leadership, Motivation, communication and Team building||Tamil nadu co-operative society. (4 No’s)||During, 2015.||20,000|
|Training program||Human Rights of Women||National Human Rights Commission. GOI||March , 2014||50,000|
|Work shop||Skill development program on food processing||Entrepreneurship development institute, Govt. of India.||January, 2014||15,000|
|Entrepreneurship development program||Entrepreneurship development institute, Govt. of India.||December,2013||10,000|
|Faculty Development Program||Art of investing in stock markets||Madras Stock exchange||December,2013||25,000|
|Women Entrepreneurship development program||Entrepreneurship development institute, Govt. of India.||November 2013||10,000|
|National Conference||Women Empowerment 2013||NABARD, Indian Bank, MSME||October, 2013||2,00,000|
|Consultancy Entrepreneurship Awareness||Entrepreneurship awareness||Entrepreneurship development institute, Govt. of India.||July, 2013||10,000|
|Skill development program (5)||Laptop repair, mobile phone servicing, mushroom cultivation.||Ministry of micro small and medium enterprises||From 2011-203||8,000|
|Awareness program||Aspiration Civil service||–||June 2013|
|Consultancy||Intellectual property rights||–||July 2013||25,000|
|Consultancy Work shop||Entrepreneurship development||Entrepreneurship development institute, Govt. of India.||April 2013||10,000|
|Faculty development||Financial literacy program.||Reserve Bank of India||March 2013||10,000|
|Refresher Training Program –||Business skills||Postal Department, Govt. of India||January 2013||11,000|
|Conference||ENTIME 2012||CII, MMA||October 2012
|Faculty Development program||Software Package Social Sciences||–||September 2012||20,000|
|Technical Training||Computer Literacy Program
|Work shop||Convergence for Women Self Help Groups (SHG) Empowerment and Training (CONSET 2012).||NABARD, MSME, WDC, REPCO Bank and Indian Bank.||October 2012||1,00,000|
Name of the project
|Technology Business Incubator||National Science and Technology entrepreneurship development Board – Department of Science and technology, GOI||72 lakhs||Two years|
|Disaster Management Plan||Bharatiya Nabikiya Vidyut Nigam Limited – BHAVINI – Department of Atomic Energy GOI||5 lakhs||6 months|
|Best HR Practices in IT companies in Chennai||LIBA||75 thousand||12 months|
- Human Resources
- Organisational Behaviour
- Human resource development
- Training and Development