A case study marathon? No, we don’t suggest that you run while you solve. Our entire batch was taken to a resort for this first-time programme at LIBA conducted by Dr. A Seetharaman, Dean of Academic Affairs, SP Jain School of Global Management, Dubai, Singapore and Sydney. The main idea behind the programme, being conducted for the first time, is that we learn case analysis better in the midst of nature instead of in classroom environment, which often creates stress. For the last three decades, marathon case studies have been conducted as an experiment by applying the principle of behavioural sciences across the world
The Loyola College of Business Administration organised a stream of events on the lines of the IPL by adopting management principles.With the IPL (Indian Premiere League) making the spirit of the Indian youth soar high, the Loyola Institute of Business Administration (LIBA) adopted what in management parlance would be described as “best practices”.It was the thought of bringing in the spirit of IPL to the campus that gave life to the “LIBA Premiere League” (LPL). Though inspired by the IPL, the LPL is management-oriented where students get a hands-on experience of social media marketing, brand building, people management, conflict management, resource allocation, team management, et al!