Great Sales Debate #1
The inauguration of the Great Sales Debate 2023-24 was held on 21st July 2023 at 4.00pm in Dr. S. Xavier Britto Auditorium, LIBA. “Artificial Intelligence in Marketing:Boon or Bane” was the theme of the event that aimed to foster critical thinking, enhance communication skills, and encourage students to explore the impact of artificial intelligence (AI) on the marketing industry. The moderator for the session was Mr. Vimal Rajah, Assistant Vice President – Equitas Small Finance Bank. Participants demonstrated a deep understanding of the subject matter and presented well-researched arguments. The guest speaker shared his thoughts on the topic following which the judge declared the team advocating for AI in marketing as a boon as the winner. Ms. Heavena was selected as the best speaker for the Great Sales Debate